Your money is power.
Wield it well.

Last Updated: 6/3/26

 

Overview

Wield ("we," "us," or "our") provides tools that help consumers make more informed purchasing decisions by evaluating products and brands against values-based criteria.

We are committed to protecting your privacy and handling information responsibly.

Our guiding principle is simple:

We collect only the information necessary to provide the service.

 

Information We Collect

Product Page Information

When you analyze a product using Wield, we may process:

• Product page URL

• Product title

• Brand name

• Product description

• Materials and composition information

• Other publicly available product information displayed on the page

 

This information is used solely to generate product analysis and recommendations.

Wield does not collect or store your complete browsing history.

 

User Preferences

If you choose to customize your experience, we may store:

• Values and weighting preferences

• Recommendation settings

• Display preferences

• Extension settings

Technical Information

To maintain and improve the service, we may collect limited technical information, including:

• Browser type

• Device type

• Anonymous usage events

• Error reports

• Performance metrics

We do not collect precise location information.

Information We Do Not Collect

Wield does not collect:

• Passwords

• Payment card information

• Bank account information

• Private messages

• Social media content

• Sensitive personal information

• Full browsing histories

 

How We Use Information

We use information to:

• Generate product analysis

• Recommend alternative products

• Improve recommendation quality

• Improve system performance and reliability

• Detect and prevent misuse

• Maintain security

We do not use information for unrelated purposes.

 

Affiliate Relationships & Product Recommendations

Wield may participate in affiliate marketing programs and may earn commissions when users purchase products through links provided by the service.

These commissions help support the operation and development of Wield.

Affiliate relationships do not determine product scores. Product analysis and recommendations are based on Wield's evaluation methodology and available data.

Not all recommended products generate affiliate revenue.

 

Artificial Intelligence & Automated Analysis

Wield uses automated systems, including artificial intelligence technologies, to analyze products, brands, materials, and publicly available information.

While we strive for accuracy, product evaluations and recommendations are provided for informational purposes only and should not be considered guarantees, certifications, or endorsements.

Information may change over time, and users should independently verify details before making purchasing decisions.

 

Data Sharing

We Do Not Sell Personal Data

Wield does not sell personal information to third parties.

 

Service Providers

We may share limited information with trusted service providers that help us operate the platform, including:

• Hosting providers

• Search and data providers

• Analytics providers

• Infrastructure and security providers

• Affiliate and commerce partners

These providers are authorized to use information only as necessary to perform services on our behalf.

 

Legal Compliance

We may disclose information when required to:

• Comply with applicable law

• Respond to lawful requests

• Protect the rights, safety, and security of users, Wield, or the public

 

Data Retention

We retain information only for as long as necessary to:

• Provide the service

• Improve functionality

• Meet legal obligations

Where practical, we aggregate, anonymize, or delete information that is no longer needed.

 

Security Practices

We implement reasonable technical and organizational safeguards, including:

• HTTPS encryption

• Access controls

• Least-privilege access policies

• Secure hosting infrastructure

• Security monitoring

• Credential protection practices

While no system can guarantee absolute security, we continuously work to improve our safeguards.

 

User Controls

Users may:

• Disable or uninstall the extension at any time

• Modify preferences and settings

• Request deletion of stored account data (if applicable)

 

Requests may be submitted to:

info@wielditwell.com

 

Third-Party Links

Wield may provide links to third-party websites, retailers, or product pages.

We are not responsible for the privacy practices of third-party websites and encourage users to review their policies.

 

Children's Privacy

Wield is not directed toward children under 13 years of age.

We do not knowingly collect personal information from children.

 

Changes to This Policy

We may update this Privacy & Security Policy periodically.

Material changes will be reflected by updating the "Last Updated" date and, where appropriate, providing additional notice.

Contact Information

 

Questions regarding this policy may be directed to:

Matriarch Holdings, DBA Matriarch Industries
info@wielditwell.com

 

CHROME WEB STORE PRIVACY DISCLOSURE

 

Wield processes product page information when a user initiates an analysis or has explicitly enabled automatic analysis.

The extension may process:

• Product page URLs

• Product titles

• Brand names

• Product descriptions

• Materials information

 

This information is used solely to provide product analysis and recommendations.

Wield does not:

• Sell user data

• Collect payment information

• Collect passwords

• Collect full browsing histories

• Track users across websites for advertising purposes

Users may disable or uninstall the extension at any time.